Paradise Gin tracked with BeefLedger

On Thursday evening (January 28 2021), the world’s first tracked on blockchain gin was revealed to the community.

Beef and Gin, tracked on the blockchain, were showcased. Real world meets new technology.

First ever gin tracked on blockchain

Paradise Gin (from Gold Coast-based Paradise Distillers) is a distinctively Australian concoction, featuring the native Kakadu plum in its blend of botanicals. The team behind BeefLedger were pleased to work with PD founders Debby Lo-Dean and Conrad Dean to track a limited issue of 200 bottles on the Smart Trade Networks* (STN) blockchain.

The collaboration was extended to include working with another Brisbane-based blockchain technology innovator, VeriDoc Global. VeriDoc Global provided the independent tracking and verification of the Certificate of Authenticity that was issued by STN for the gin run.

The community showcase was well-attended, with many comments and questions from the audience.

Community Showcase Event

To celebrate the collaboration, we hosted a showcase event at The Precinct in Brisbane’s Fortitude Valley. The event was another collaboration, this time with All Things Blockchain – a local group focused on blockchain-education and community building (but without the coin shilling).

The community was active and engaged. Great to see and to be a part of.

The event was full-house, or as full a house as COVID safety requirements would allow. Attendees got to sample the gin (served with Long Ray Tonic Water – another Queensland company) and beef carpaccio (with truffle) made by All Things Blockchain’s Danielle Marie. What a treat! The beef was from the BeefLedger Southern Cross Beef selection, which is also tracked on the blockchain.

Education Minister Grace Grace MP speaks about the importance of innovation to future employment opportunities.

Queensland Government Education Minister Joins Showcase Event

We were pleased that the Queensland Government’s Minister for Education, Hon. Grace Grace found time in her busy schedule to drop by and share her thoughts and encouragement. She spoke of the importance of innovation for future economic and social prosperity.

Tom Miller struggled through post surgery to personally demonstrate the technology functions.

Dedication on Display

We owe a special thanks to our technology development team leader Tom Miller who struggled through the effects of ankle surgery only 36 hours earlier, to ensure the technology showcase was possible. Tom manfully fronted the presentation (with crutches and moon-boot) to passionately answered questions. Thanks Tom!

The VeriDoc Global and BeefLedger teams.

Thank You

Events like this can only happen with the collaboration of a ‘tribe’. Thanks goes out to:

  • All Things Blockchain
  • VeriDoc Global
  • Southern Cross Beef
  • Paradise Distillers
  • FlyFreely – an innovation collaboration who also helped with the venue


*The Smart Trade Networks blockchain is the underlying infrastructure beneath the BeefLedger Asset Tracker DApp. There will be more about STN in the near future.